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TERESA WIRTJERS
ASPIRING PR PROFESSIONAL
Lenovo Acquisition of Motorola Coverage Report
As a Corporate Affairs Intern at Weber Shandwick, I often compile full coverage reports for clients to assess media placements, impressions and tone.
This is an example of a report regarding Lenovo’s $2.91 billion acquisition of Motorola Mobility that garnered 2,764,414,898 impressions. In addition to gathering coverage about the announcement, I also helped prep for and staff the event that was hosted at Motorola’s headquarters in Chicago’s Merchandise Mart.
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